Problem
Savanna and Sage had a site showcasing programs, but potential students weren’t finding it or engaging with course information. Manual inquiries stayed high and awareness was low.

Objective
Increase student awareness, program visibility and inbound interest.

Solution

• Built education-focused messaging explaining programs and outcomes
  
  
• Created social content campaigns highlighting courses and success stories
  
  
• Optimized website pages for education-related search terms
  
  
• Ran awareness ads directed at prospective students
  
  
• Tracked user engagement to identify best-performing content themes
  
  

Outcome
Implemented Savanna and Sage’s digital strategy, increasing visibility for programs, boosting inquiries and establishing clearer awareness among prospective students.