Rapportech Africa creates and manages high-converting Facebook ad campaigns that grow your audience, generate leads, and drive sales. We handle the strategy, creative direction, targeting, and reporting, all for one monthly fee.
A plan for every budget.
With over 3 billion active users across Facebook, Meta’s advertising platform gives you unmatched ability to reach, engage, and convert your ideal customers, at any budget.
Target customers by age, gender, location, interests, behaviours, job title, and life events. Facebook knows its users better than any other platform — and that precision works in your favour.
Facebook is built for visual content. From image carousels to short-form Reels, your ads appear natively in feeds where people are already engaged and scrolling.
Compared to Google Search Ads, Facebook Ads typically deliver a lower cost per lead, making it one of the most cost-effective ways to grow your customer base, especially for brand awareness and retargeting.
Re-engage people who have visited your website, watched your videos, or interacted with your page. Facebook's retargeting capabilities turn warm audiences into paying customers.
Monitor clicks, impressions, reach, cost per result, and conversions in real time. Every campaign we run comes with clear, jargon-free reporting so you always know your return.
From building your first campaign to scaling what’s already working, our team manages every part of your Facebook advertising so you can focus on your business.
Sponsored posts that appear natively in users’ feed . We craft scroll-stopping visuals and compelling copy that drive clicks, leads, and sales.
Capture leads directly inside Facebook without sending users to an external website. Perfect for consultations, quotes, sign-ups, and enquiries, with instant follow-up capability.
Re-target people who visited your website, engaged with your page, or watched your videos. We build layered custom audiences that keep your brand top-of-mind and recover lost conversions.
Drive conversations directly to your Messenger or WhatsApp inbox. Ideal for businesses that close sales through direct conversation, fast, personal, and highly effective.
Ongoing campaign monitoring, audience testing, creative refreshes, and budget optimisation. We track what’s working and scale it, and cut what isn’t before it costs you. Tags: A/B Testing | Budget Optimisation | Monthly Reports
A clear, results-focused process designed for businesses in Zimbabwe and across Africa, from first brief to ongoing growth.
We start by understanding your business, target audience, competitors, and advertising goals, so every campaign we build has a clear purpose and measurable outcome.
We map out your ideal customer profile and build targeted audience segments using Facebook’s interest, behaviour, and demographic data, including lookalike audiences based on your best existing customers.
We guide the creative direction for your ads, including ad copy, visual brief, headlines, and calls to action, optimised for the specific format and audience we’re targeting.
We build your campaigns inside Meta Ads Manager, install the Facebook Pixel on your website for tracking, configure your budget structure, and set up conversion events.
Campaigns go live and we monitor performance every day. We adjust targeting, budgets, and creative in real time to cut waste and maximise results from the start.
Regular performance reports with plain-language insights. We run ongoing A/B tests on audiences and creatives, and scale the combinations that deliver the best return on your ad spend.
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